Back to Latest NewsPARIS – As part of The NBA Paris Game 2024 presented by Revolut on January 11, 2024, the Brooklyn Nets basketball team is bringing the Best of Brooklyn to the streets of the capital.
From January 8 to 13, The Brooklyn Nets will create a series of experiences for Parisians to enjoy including: a Brooklyn Nets-themed pizzeria, a tribute concert to one of the world’s greatest rappers, Brooklyn’s own, The Notorious B.I.G., an exclusive collaboration with Brooklyn’s iconic fashion brand, KidSuper, a series of free-to-enter contests, and a City Edition Designed by KAWS uniform experience.
Both Paris and Brooklyn share a love of fashion, a deep-rooted passion for music and art, and a marked taste for great food. The Brooklyn Nets wanted to highlight that shared DNA as part of their participation in The NBA Paris Game 2024 presented by Revolut.
The Brooklyn Nets play the Cleveland Cavaliers at the Accor Arena in Paris on Thursday, Jan. 11, 2024, at 8 p.m. CET as part of The NBA Paris Game 2024 presented by Revolut.
“We are excited to showcase the best of Brooklyn through a series of experiences across the City of Lights focused on food, fashion, art, music, and basketball. Brooklyn and Paris are two cultures rooted in community and creativity and our shared passions will be on full display through our Brooklyn Nets in Paris campaign,” said Andrew Karson, Chief Marketing Officer, BSE Global, parent company of The Brooklyn Nets.
A slice of Brooklyn
Beginning January 8, in collaboration with local staple Sonny’s Pizza, the Brooklyn Nets will open the doors of their Brooklyn Nets Pizzeria.
The pop-up experience will feature a Brooklyn-inspired menu, merchandise, and special guest appearances. Parisians will have the opportunity to attend special programming throughout the week, including a podcast recording and watch party for The NBA Paris Game 2024 presented by Revolut. A special merchandise collaboration featuring a one-of-a-kind pizza box and t-shirt designed by KidSuper will be available exclusively at the Brooklyn Nets Pizzeria. Follow the Brooklyn Nets social channels for more information.
Address: 4 and 5 Rue de la Fontaine au Roi, 75011 Paris
Open from 12 noon to 10 p.m. from January 8 to 13, 2024
A concert event to pay tribute to The Notorious B.I.G. at Châtelet
On January 10, The Brooklyn Nets, in partnership with Atlantic / Rhino Records and The Notorious B.I.G. Estate, will present an orchestral tribute to The Notorious B.I.G. at Théâtre Du Châtelet to honor the rapper’s iconic legacy. The red-carpet event will be attended by Brooklyn Nets players, along with international and local celebrities, and will feature a concert symphony performance of Biggie’s catalog from the multi-platinum album, Ready to Die, and 11 x R.I.A.A. Diamond Certified Life After Death. Miguel Atwood-Ferguson will arrange and conduct the orchestra, with appearances by DJ Clark Kent and other special guests.
Tickets to this once-in-a-lifetime experience are now on sale to the public via the Théâtre Du Châtelet website, https://www.chatelet.com/. (Direct ticket link here).
Fan Activities
Contests
Fans will have the opportunity to enter unique contests for special prizes including tickets to the NBA Paris Game 2024, tickets to the Orchestral Tribute to the Notorious B.I.G., and an all-expenses paid trip to Brooklyn to see the Nets face Victor Wembanyama and the San Antonio Spurs at Barclays Center. Fans can find out more information and enter the contests at BrooklynNets.com/Paris and on Nets social channels.
NBA House Paris
The Brooklyn Nets will participate in the NBA’s free, interactive fan experience and hospitality venue showcasing the excitement of the NBA, celebrating the game of basketball and its connection to Paris. Specifically, the Nets will create an immersive pop-up experience highlighting the 2023-24 Brooklyn Nets City Edition Uniform, designed by renowned Brooklyn-based artist and Brooklyn Nets fan KAWS. The uniform fuses elements of the Nets brand with some of the most notable components of KAWS’ work from his early days as a graffiti artist to his now globally recognized paintings and sculptures.
Address: Carreau du Temple
January 10-13, 2024
Wednesday Hours: 4:00-8:00 PM
Thursday – Saturday Hours: 12:00-8:00 PM
For more information about Brooklyn Nets in Paris events and activities, visit: BrooklynNets.com/Paris
